Sin #7:  Where is Your Video and Audio?

Ten years ago, having an all text website was acceptable. Nowadays, having an all text website will set you far behind your competitors.  Marketers all over the world are finding that video websites will very often make much more money than all text websites.  Customers are willing to pay more for video.

DVDs for example will sell for much more than an eBook.

Videos or audios on your website build trust and credibility. Having a video allows your customers to interact with you and get to know you.  Using videos or audios to explain the benefits of your products is a very powerful way to increase sales. Using a video sales process rather than a text sales process can increase your sales by as much as 3 times!